Zodiac uses behavioral data to provide predictive customer insights. We help you identify who your best customers will be, retain them, and find more like them.
request demo

What is Zodiac?

Zodiac is a software platform that uses customer analytics and predictive behavioral models to take simple historical transaction logs and forecast an expected future revenue stream for each individual customer. Businesses can turn these insights into informed action in just a few clicks.

See the Future; Act Now:

Acquisition
Build profiles of your best customers, and find more like them.
Retention
Identify customers that are likely to churn and win them back.
Budget Optimization
Focus your marketing budget on your most profitable customers.
Forecasting
Accurately predict future sales volumes and trends by segment and by individual customer.

Software Integrations

Zodiac feeds predictive customer-centric insights into a variety of platforms you already have in place so you can take immediate action.
E-Commerce Platforms

No need to worry about downloading and uploading CSV files or messy data transfers—we can plug in to your existing e-commerce system.

Email & Marketing Automation

Export an email list based on the data insights identified by the Zodiac platform and take action immediately.

Digital & Social Ads

Find “lookalike” audiences using predictive lifetime value, allowing you to target new prospects who are similar to your best customers within a few clicks.

Business Intelligence

Already using a BI platform? No need to go elsewhere to get your Zodiac insights.

Our Customers

Loading...

The Latest from Zodiac

  • Customer Lifetime Value- Confused Man with Numbers on Whiteboard

5 Customer Lifetime Value Mistakes Many Companies Make

May 4th, 2017|0 Comments

Customer Lifetime Value (CLV) is the net profit gained from the entire relationship with a customer: past, present, and future. Many companies are just starting to think about CLV. If they are measuring it, they might [...]

  • 5 Things You Might Be Getting Wrong About Customer Lifetime Value

5 Things You Might Be Getting Wrong About Customer Lifetime Value

May 2nd, 2017|0 Comments

Many companies are just starting to think about CLV. If they are measuring it, they might not be using this powerful metric to its full potential. Many companies (even those with internal data science [...]

  • Zodiac- Customer Acquisition - Man Eating Bad Pizza

Cheap Pizza and Cheap Customers- Why You Should Stay Away from Both

April 13th, 2017|0 Comments

“Just because it’s cheaper doesn’t mean it’s better.” This is the tagline highlighted in one of Papa John’s latest commercials. The company is taking aim in a clever way at competitors such as Domino’s that [...]

Want to get a free “reading” from Zodiac? Talk to us about running a pilot with existing data so we can show you just how accurate our models are.

request demo