The Zodiac platform helps marketers predict consumer behavior. We help you identify your best customers, retain them, and find more like them.
What is Zodiac?
Zodiac is a software platform that uses predictive behavioral models to take your simple transaction logs and forecast an expected revenue stream for each individual customer. All you need to do is grab the insights from our user-friendly interface and run with them.
See the Future; Act Now:
The Latest from Zodiac
If you add up the projected spend of all customers that are expected to purchase again in the next quarter or two, you’ll have the most accurate sales forecast possible! Learn how to use [...]
Without the right customer data and predictive capabilities, creating an effective retention plan is more like a guessing game than a true strategy. Certain kinds of customers are clearly worth fighting for, while others do [...]
For the past few years the retail industry has seen store after store shuttered as shoppers increasingly prefer the convenience of making purchases from their phones and laptops to the in-store retail experience. This recent [...]
Want to get a free “reading” from Zodiac? Talk to us about running a pilot with existing data so we can show you just how accurate our models are.